2025’s Beauty Trends You Are About to See Everywhere

2025 is shaping up to be a year of playful self-expression, bold beauty choices, and innovative treatments. With TikTok driving so many of the trends we obsess over, niche beauty tricks have never felt this universal. And let’s not forget the unstoppable influence of K-beauty, serving up clever innovations and packaging that’s just as dreamy as the products inside. 

From cherry-tinted lips to multi-layered perfumes and skincare that pushes boundaries, there’s no shortage of trends to experiment with. The question is, which will you try first?

Cherry Girl - Nostalgic and Polished, in One Swipe

A cherry-inspired aesthetic is stealing the spotlight this year. Think cherry-hued glosses, lipsticks, and nail polishes that channel a playful yet polished vibe. This trend is all about embracing juicy, vibrant shades that suit a variety of skin tones. Whether it's a soft flush of cherry blush or glossy lips with a deep berry tint, this is a look that feels fresh, fun, and delightfully nostalgic. It’s not just makeup though, as Fenty has announced its newest addition the Cherry Dub Pore Purify’r Gel Cleanser designed to deliver exceptional oil control and brightening benefits.

Put a Sticker on It - But Make it Cute

Acne patches have had a glow-up, and they’re more stylish than ever. Forget plain, boring dots – 2025 is all about patches that double as accessories. With adorable designs ranging from stars and hearts to cartoon characters, these functional yet fashionable stickers let you treat blemishes without hiding away. Luckily for us, Dododots has launched at Guardian with a fun collection including an Emily in Paris rendition. Spot care meets self-expression in the cutest way possible.

Fragrance Layering - Single Perfumes are so 2024

Naysayers, it’s official – single scents are out, and bespoke blends are in. Fragrance enthusiasts are curating collections of complementary perfumes and layering them to create signature scents. From pairing floral and musky notes to experimenting with fresh and gourmand combinations, this trend feels as much an art form as it does self-care. Cue The Chloé Atelier des Fleurs collection which spotlights the art of floral composition allowing you to create a personalised fragrance by combining different floral notes. Each fragrance is designed to blend seamlessly, offering a range of unique facets like green, spicy, fresh, or musky. Mix and match to craft an ideal, one-of-a-kind bouquet. With an endless range of possibilities, it's all about discovering blends that feel uniquely personal.

Glossy, Plump Lips - Bring Out the Lip Oils

Lip oils are having a major moment. Offering a lightweight formula with a high-gloss finish, these products bring hydration, subtle tints, and a mirror-like sheen all in one go. Shades like peach, soft brown, and blush pink are set to be beauty bag staples. The beauty of lip oils lies in their versatility – wear them solo for a naturally radiant look or layer over lipstick for added depth. And who else to turn to than our trusted faves at Tarte, and the Maracuja Juicy Plumping Lip Oil. Together with its Pom Pom Power Plumper, it layers just the right amount of product that is nourishing for your lips leaving them silky smooth and with less visible lines! 

The Sephora Kids - You Will Be Seeing More of Them

Gen Alpha is officially shaping beauty trends, with brands paying close attention to their preferences. Eye-catching packaging, cheerful colours, and age-appropriate formulations are on the rise. It’s a playful yet practical approach, making beauty shopping an absolute fun affair! Think playful designs reminiscent of Sol de Janeiro paired with gentle, effective ingredients. From the iconic Bum Bum Creams to the most delicious of body mists, Sol de Janeiro is on everyone’s wishlist – young to old! 

Big and Bold is Back - Sabrina Leads the Way with Bouncy Blowouts

Channel your inner Sabrina Carpenter with big, bouncy blowouts and a touch of 90s-inspired glamour. Forget sleek minimalist hairdos – this year is about volume, movement, and glossy finishes. Carpenter’s influence, from colour-changing lip balms to her signature bangs, has made her the poster girl for this unapologetically glam trend. Expect blow-dry bars to see a surge in demand as this look takes over. Want in on our favourite hair salon in Singapore? Turn to none other than Chez Vous, for all things styling and nourishing for your tresses, yes even in this humidity!

Injectable Skincare - The Future is Here

Skincare is moving beneath the surface – literally. Injectable treatments like Profhilo and skin boosters are becoming mainstream, with promises of deep hydration, improved elasticity, and that all-important glow. Ask a girlfriend how she got her glow and chances are she’ll refer you to her favourite aesthetician. As technology improves, clinical treatments are becoming less invasive and more accessible, and less taboo! It’s the future of skincare, where dermatology meets aesthetics, offering results that creams and serums can’t quite achieve.