Base Makeup: Say Hello to The Latest Flurry of Foundations, Powder Foundations and All Things Base

Base makeup is getting a serious refresh this season, with a wave of new foundations, cushion compacts, and colour correctors landing just in time for a summer glow-up. Powder foundations are making a strong comeback too, reimagined with featherlight textures and long-wear formulas that deliver a soft-focus finish without the weight. Some of the biggest beauty names are leading this trend—Haus Labs, Kylie Cosmetics, Laura Mercrier, Anastasia Beverly Hills, Kosas, and NARS are all unveiling new launches that promise seamless coverage, skin-enhancing benefits, and that effortless, polished look. 

What does it mean for us? With so much innovation in the mix, expect skin to look smoother, more radiant, and fresher than ever. 

Haus Labs by Lady Gaga Brings Skin-Tech Glam to Singapore

If there’s one base launch turning heads this season, it is the arrival of Haus Labs by Lady Gaga at Sephora Singapore. The cult-status brand made its Asia-Pacific debut earlier this month, bringing all the buzz, innovation, and Gaga flair you'd expect. Known for clean formulas and high-performance pigment, Haus Labs is shaking up what skin-first makeup can look and feel like.

Leading the lineup are two complexion essentials: the Triclone Skin Tech™ Foundation and Triclone Skin Tech™ Concealer. The foundation is available in a whopping 51 shades, offering a breathable, medium-coverage finish that melts into skin. It’s especially kind to sensitive and acne-prone types, thanks to calming ingredients like fermented arnica. Think of it as makeup that acts like skincare but still delivers on the glam.

The concealer follows suit with a formula designed to brighten, blur, and de-puff. Niacinamide and hyaluronic acid do the heavy lifting here, and the finish stays smooth and crease-free through long days and late nights. It’s one of those no-fuss staples that fit easily into both everyday routines and full-glam setups.

Haus Labs’ skincare-first approach doesn’t end with the base. The blushes, bronzers, and highlighters are loaded with skin-loving ingredients like goji berry complex, sea fennel, and squalane. Long wear and velvety, their talc-free texture is ideal for that softly sculpted, naturally flushed look.

And there’s more on the horizon. Word is, the brand’s Bio-Blurring Talc-Free Loose Setting Powder will be landing in Singapore soon. Watch this space—the glow-up is just getting started.

Haus Labs by Lady Gaga is available exclusively on Sephora in-app, online at sephora.sg, and Sephora ION Orchard. Followed by Sephora Takashimaya and Sephora VivoCity from 15 May.

Kylie Cosmetics’ Skin Tint Blurring Elixir - The Viral Skin Tint Everyone’s Been Raving About

In case you missed it, the Kylie Cosmetics’ Skin Tint Blurring Elixir has already caused quite a stir on TikTok. And now, this viral base product is available in Singapore, exclusively at Sephora ION Orchard and Sephora Online. 

The Skin Tint Blurring Elixir delivers a featherlight feel with a soft, natural finish that mimics real skin; just smoother, fresher, and more even. Offering light-to-medium coverage with up to 12 hours of wear, the formula melts seamlessly into skin, blurring the look of pores, texture, and fine lines while enhancing the complexion’s natural tone. It’s designed for all skin types and comes in 20 shades, making it both versatile and inclusive. This launch has been years in the making, and according to Jenner herself, it’s long been a secret weapon in her personal routine – most notably, the skin-perfecting base she wore to last year’s Met Gala.

Formulated with hydrating Hyaluronic Acid (Sodium Hyaluronate), the tint helps maintain skin moisture throughout the day while giving that blurred, barely-there makeup look we all crave. In fact, consumer testing shows that 100% of users found it blended effortlessly and instantly evened their skin tone, while still feeling breathable and lightweight. It's also buildable, so you can go from sheer glow to a little more polish, all without sacrificing comfort or dewiness.

With its skincare-forward formula, long-wear performance, and minimalist aesthetic, Skin Tint Blurring Elixir is poised to become a new staple for fans of fresh, real-skin beauty. Find your shade at Sephora.sg.

Pixi Beauty On-the-Glow Base Foundation Moisture Stick - Buildable Coverage, Just Swipe

Pixi Beauty continues to redefine effortless skin with its latest innovation: the On-the-Glow BASE, a buildable, tinted balm that delivers a fresh-faced glow in one easy swipe. A true multitasker, this skincare-meets-makeup stick instantly blurs imperfections, evens out skin tone, and adds a soft radiance that makes you look like you’re not wearing makeup at all. Plus, who can deny the ease of a foundation stick, just swipe, blend with fingers, and go! 

Infused with dewy, flattering pigments and nourishing skincare ingredients, it works as a tinted moisturiser that helps you flaunt healthy, hydrated, perfected skin. Founder Petra Strand describes it best: “One swipe of this tinted moisturiser in a stick instantly perfects complexion and deeply hydrates.” And true to her word, the formula delivers a smooth, breathable finish that’s lighter and more comfortable than traditional foundations, yet still delivers enough coverage to visibly enhance the complexion.

Designed with versatility in mind, this stick can be applied all over the face or just in targeted areas where more coverage is needed. Available in an impressive 18 skin-enhancing shades, there’s a tone to match every undertone and occasion. Add a touch of brightness with a lighter tone or warm things up with a deeper hue that’s perfect for sculpting and contouring. 

From morning school runs to spontaneous coffee plans, this glow-giving balm is made to move with you, no brushes, no fuss!

Pixi Beauty’s On-the-Glow Base Foundation Moisture Stick is available at Sephora.sg.

Laura Mercier’s Newest Base Products - Tinted Moisturizer Natural Dewy and the Tinted Moisturizer Blurred Matte

Fans of Laura Mercier’s iconic tinted moisturisers have reason to celebrate: the beloved formulas have been reimagined with a modern twist. With a focus on skin-loving ingredients and effortless, natural finishes, the Tinted Moisturizer Natural Dewy and Tinted Moisturizer Blurred Matte are just what your skin has been craving. They’re more than makeup, they’re skincare in disguise.

For those who love the glow of a sun-drenched morning, the Tinted Moisturizer Natural Dewy is a radiance-boosting essential. Infused with SPF 30 and composed of 88% skincare ingredients, this weightless formula delivers sheer-to-light coverage that wears beautifully for up to 16 hours. Raspberry leaf extract works to support long-term moisture retention, while upcycled black grape pomace helps strengthen the skin barrier and smooth the appearance of fine lines. A prebiotic complex ties it all together, promoting a balanced, healthy complexion. Think of it as the perfect hybrid of hydration and glow, like a tall glass of water for your face, with the bonus of that post-facial radiance.

Prefer a softly blurred, shine-free complexion without sacrificing comfort? Tinted Moisturizer Blurred Matte was made with you in mind. This refined, mattifying formula features French rose clay to absorb excess oil, Eijitsu rose extract to visibly reduce the appearance of pores over time, and white rose extract to help balance sebum production. It offers 24-hour shine control with 16 hours of hydration, leaving skin feeling comfortable while looking polished, perfected, and naturally matte.

Together, these two formulas reflect a new era for Laura Mercier where makeup meets modern skin science, and “no makeup” makeup becomes more elevated than ever. Team Dewy or Team Matte, there's a finish here that will fit seamlessly into your everyday.

Laura Mercier’s latest base products are available on Sephora.sg.

NARS Light Reflecting™ Serum Cushion Foundation - Skin-Like Finish with a Glow

Ready for a glow up? NARS is redefining cushion foundations with its latest launch—the Light Reflecting Serum Cushion Foundation SPF 42/PA++, a seamless fusion of makeup and skincare. Designed to enhance radiance instantly and over time, this serum-infused formula is powered by Triple C Brightening Complex, a potent blend of three vitamin C-rich fruits that work to brighten and even skin tone with continued use. Hydration is a priority too, delivering 24 hours of moisture while strengthening the skin barrier and defending against blue light and pollution.

Expect a breathable, skin-like finish that won’t crease or cake, thanks to Skincare-Coated Pigments that blend effortlessly for a smooth, natural look. The clever teardrop applicator ensures precision around the eyes and nose, while the rounded end makes for quick, even coverage. Housed in a sleek white compact and available in eight shades, this is the ultimate radiance-boosting, on-the-go essential for those who want skincare benefits with their base.

The Light Reflecting Serum Cushion Foundation SPF 42/PA++ is priced at $65 for the refill and $20 for the case. Available at NARS boutiques and at Sephora. 

Anastasia Beverly Hills Impeccable Range - Long-Wear Foundation and a 24Hour Setting Spray

Now, if you are a matte girl, we’d recommend the newly launched Impeccable Blurring Second-Skin Matte Foundation by Anastasia Beverly Hills. The brand is redefining matte complexions with its newest foundation and Impeccable 24HR Blurring Matte Setting Spray—a duo designed to deliver that soft-focus, filtered effect in real life. 

From delivering a full-glam beat or a natural-looking base, this lineup promises flawless, long-wearing coverage with a finish that stays fresh all day.

The Impeccable Blurring Second-Skin Matte Foundation (SGD 80) is where matte meets hydration, offering medium to full coverage with a velvet-matte finish that feels weightless on the skin. Powered by Precision Blur Technology, it diffuses fine lines, smooths texture, and controls oil, all while delivering a second-skin effect that won’t crease or cake. Water-resistant and long-wearing for up to 12 hours, it’s available in 25 versatile shades to suit a range of skin tones.

To lock everything in place, the Impeccable 24HR Blurring Matte Setting Spray (SGD 57 for 100ml; SGD 28 for 40ml) ensures makeup stays fresh, blurred, and velvety-smooth for a full 24 hours. The non-drying, lightweight mist hydrates while reducing the appearance of pores and fine lines, with a refreshing yuzu and ginger scent. Free from phthalates, mineral oil, talc, silicones, sulfates, parabens, and oil, it’s a matte-lover’s dream without the dryness.

The Impeccable Range is now available at Sephora.

Kosas Cloud Set Brightening Baked Setting + Smoothing Powder - Flawless Skin, With Radiance

Find it hard to manage loose powders? Kosas has just launched its Cloud Set Brightening Baked Setting + Smoothing Powder($55), a true icon for those who want flawless, natural-looking skin with a radiant finish. Designed with a unique airy texture, this powder feels weightless yet delivers the smoothest, blurred finish, providing the perfect balance between shine control and a subtle glow. It offers a diffused, natural finish, much like a loose powder, but without the mess or hassle, as it comes in a pressed form that’s easy to apply on the go.

Baked with liquid skin care, the powder combines skincare benefits with makeup-setting power. Its ingredients include Bamboo Stem Extract to reduce excess shine and leave skin feeling soft, Passionfruit Leaf Extract for smoothness, firmness, and hydration, and Peony Extract to minimise the appearance of pores. Expect skin that looks radiant, smoother, and even-toned, all without a chalky or dry finish. This powder is formulated to be non-comedogenic and free of silicones and talc, making it safe for sensitive skin and ideal for those with acne-prone skin. 

The best part? It looks just like real skin—no powdery or cakey finish. 

Available at Sephora.sg.

Kylie Cosmetics Natural Blur Powder Foundation - A Do-It-All Powder

With powders back in a big way, Kylie Jenner has launched her first-ever powder foundation, the Natural Blur Powder Foundation. Designed for a naturally blurred matte finish, this silky-smooth formula delivers medium, buildable coverage that lasts up to 12 hours—without ever feeling cakey or heavy.

Infused with Bamboo Powder, Samphira Oil Bioactive, and Aloe Barbadensis Leaf Extract, the formula strikes the balance between hydration and oil control, smoothing the look of pores, fine lines, and uneven texture while keeping shine in check. It’s lightweight yet long-wearing, making it the kind of do-it-all powder that works as a foundation, setting powder, or midday touch-up.

And their consumer trials speak for themselves. 100% of users said it instantly creates a more even complexion, while all testers confirmed it controls excess oil without drying out the skin. Shade inclusive, with 20 versatile options and a humidity, heat, and sweat-proof finish, this non-comedogenic formula is designed to hold up in Singapore’s climate or in fact anywhere. 

We’d rush before your shade runs out! The Natural Blur Powder Foundation retails for $55 at Sephora ION Orchard and Sephora Online.

Make Up For Ever Super Boost Skin Tint - Low-Effort, High-Impact

For those that prefer light coverage, Make Up For Ever is pursuing its skin-first approach with the Super Boost Skin Tint($59). Designed to deliver that healthy, fresh-faced glow, this sheer-to-medium makeup-skincare hybrid is enriched with hyaluronic acid to hydrate, smooth, and unify the complexion. And without the heaviness of a traditional foundation.

With its lightweight, buildable formula, this tint is perfect for those who love a low-effort, high-impact base. From giving you that barely-there, no-makeup makeup look or a little extra coverage, its innovative pump dispenser ensures just the right amount every time. The result? Skin that looks radiant, naturally perfected, and effortlessly polished.

Available in 18 flexible shades, the Super Boost Skin Tint works across different undertones, adapting seamlessly for a true-to-skin finish. It’s the kind of base that lets your skin shine through—just with a little extra glow. 

Now available at Sephora Singapore. 

Huda Beauty Easy Bake Loose Baking & Setting Powder in Ube Birthday Cake - Flawless, Snatched Look

You’ve possibly seen this all over your social media feed or read it in our Monthly Beauty Reviews; Huda Beauty’s new Ube Collection is a treat for both the eyes and the skin. 

Inspired by Huda’s personal tradition of celebrating her birthday with an Ube cake, the collection is a playful yet chic take on the beloved purple yam.

Amongst the collection is the viral Easy Bake Loose Baking & Setting Powder in Ube Birthday Cake (SGD 62). This limited-edition shade is designed to give your under-eyes a blushed, brightened finish, and it's as fun as it sounds. The subtle rosy pigments in Ube Birthday Cake work to neutralise, brighten, and blur imperfections, creating a flawless, snatched look. It’s a fresh twist on the classic Easy Bake formula, offering a smooth, soft-focus effect that lasts all day.

With its unique lilac hue, this setting powder doesn’t just set makeup; it brings a fresh, vibrant pop to your complexion. The powder effortlessly brightens and smooths the under-eye area, making it ideal for achieving a lifted, youthful look. So if you’re after a subtle touch of brightness or a more intense "Ube snatch," this new offering from Huda Beauty is sure to become a favourite in your makeup routine. 

Available at Sephora.sg.